Tag: brand
To do nothing is to do something. Sometimes that’s a wise strategy, like when playing hide-and-go-seek while trying to act invisible so nobody sees you. But doing nothing is the worst thing you can do when it comes to marketing.
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Water flows out of a faucet. Let that sink in for a moment. Then wash the dishes. Or the baby monkey.
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When you wash with April in The Ozarks, I guarantee you’ll be fresh. Maybe not as fresh as a monkey in a fur coat and sunglasses with a gold chain and a slow roll stroll, but pretty close.
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Movies are so expensive these days, but if the theater has their bathrooms stocked with April in The Ozarks, and your dapper companion spends two hours washing his hands over and over and you miss the film, then it’s money well spent.
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I used to give swimming lessons to dolphins, and I can tell you that this mammal has the aquatic talent of tumbleweed in the desert. I also once raced Michael Phelps and won. Not THE Michael Phelps, but A Michael Phelps, though I still think it’s a trophy-worthy accomplishment.
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Cats are masters at washing with just wetness, so the look of surprise at being able to soap himself clean with April in The Ozarks is The Mount Everest of excitement.
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I only call my new cologne The Scent of Silent Slaughter, and it only smells like bug killer, but it is in fact no more deadly than voting. (Try it on pancakes!)
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Fish-scented toothpaste that tastes like birds would be a SwimFly experience best sold in squeeze tubes. And if it had an afterflavor of Leftover Meatloaf, then it might have the essence of every Family Reunion I’ve never attended.
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Why would you put the word dollar in your store? That’s a great way to continuously devalue your brand until it reaches its natural resting state—zero.
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